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Exam Certified Marketing Cloud Email Specialist All Questions

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Exam Certified Marketing Cloud Email Specialist topic 1 question 134 discussion

Actual exam question from Salesforce's Certified Marketing Cloud Email Specialist
Question #: 134
Topic #: 1
[All Certified Marketing Cloud Email Specialist Questions]

Northern Trail Outfitters (NTO) sends a hiking newsletter to an audience that has opted to receive messages about hiking. They have noticed in the last six months their open and click rates have been trending lower. NTO wants to reverse this trend.
How should they improve their engagement rates with unengaged subscribers?

  • A. Remove them from the list
  • B. Request they resubscribe
  • C. Send emails more frequently
  • D. Send emails less frequently
Show Suggested Answer Hide Answer
Suggested Answer: B 🗳️
by SFDevGroup at Dec. 14, 2022, 4:30 p.m.

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srikanthreddyw
7 months, 4 weeks ago
b is answer.
upvoted 1 times
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SFDevGroup
1 year, 11 months ago
Selected Answer: C
It should be C
upvoted 2 times
srikanthreddyw
7 months, 4 weeks ago
C is wrong sending mails more frequently to unengaged subscribers impact the ip reputation
upvoted 1 times
...
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B (20%)
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