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Exam Certified Sales Cloud Consultant All Questions

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Exam Certified Sales Cloud Consultant topic 1 question 369 discussion

Actual exam question from Salesforce's Certified Sales Cloud Consultant
Question #: 369
Topic #: 1
[All Certified Sales Cloud Consultant Questions]

The Cloud Kicks marketing team purchased a marketing automation tool and is implementing a lead qualification process. The sales director provided key attributes and activity history of the ideal lead.

What should marketing do to improve the current process?

  • A. Create reports based on the sales metrics provided in the marketing automation tool and train marketing users to identify and qualify leads.
  • B. Develop the Lead score and grade based on the information provided automatically and manually determine when a lead should become qualified.
  • C. Develop the Lead score and grade based on the information provided to automatically determine when a lead should become qualified.
  • D. Set up the marketing automation tool to send prospects to the sales director and ask sales reps to assist in the qualification process.
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Suggested Answer: B 🗳️

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2683cc2
2 months, 2 weeks ago
Selected Answer: C
Not sure how "manually" is an improvement to anything.
upvoted 1 times
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