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Exam Certified AI Specialist topic 1 question 10 discussion

Actual exam question from Salesforce's Certified AI Specialist
Question #: 10
Topic #: 1
[All Certified AI Specialist Questions]

An AI Specialist implements Einstein Sales Emails for a sales team. The team wants to send personalized follow-up emails to leads based on their interactions and data stored in Salesforce. The AI Specialist needs to configure the system to use the most accurate and up-to-date information for email generation.
Which grounding technique should the AI Specialist use?

  • A. Automatic grounding using Draft with Einstein feature
  • B. Ground with Apex Merge Fields
  • C. Ground with Record Merge Fields
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Suggested Answer: B 🗳️
by leesall at Dec. 18, 2024, 4:45 a.m.

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pc1707
1 week, 6 days ago
Selected Answer: C
Ground with Apex Merge Fields: Apex merge fields are more for programmatic and complex scenarios, not the standard, simple grounding needed for personalized emails based on record data. Ground with Record Merge Fields: This technique directly pulls data from Salesforce records (like leads) and inserts it into the email, ensuring the most accurate and up-to-date information.
upvoted 1 times
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Sappaul
2 weeks, 4 days ago
Selected Answer: B
Interaction data can not be fetched using just Record merge fields. Apex merge fields would be needed.
upvoted 1 times
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KMSM
1 month ago
Selected Answer: A
It should be A.
upvoted 1 times
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Rangya
2 months, 1 week ago
Selected Answer: B
Since it says their "interactions" , I guess it will need access to activities/emails etc. for that lead and this can't be fetched only with record merge fields, might need Apex for that isn't it?
upvoted 3 times
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mani1903
3 months ago
Selected Answer: C
Since it is mentioned "team wants to send personalized follow-up emails to leads based on their interactions and data stored in Salesforce" , thus we need to provide the data in Record Merge fields.
upvoted 2 times
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