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Exam Certified Marketing Cloud Email Specialist All Questions

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Exam Certified Marketing Cloud Email Specialist topic 1 question 160 discussion

Actual exam question from Salesforce's Certified Marketing Cloud Email Specialist
Question #: 160
Topic #: 1
[All Certified Marketing Cloud Email Specialist Questions]

Northern Trail Outfitters' analytics team has requested data to power a dashboard that can monitor the performance of emails across the company.

Which Marketing Cloud function should be used to get this data automatically on a daily basis?

  • A. Tracking Extracts
  • B. Google Analytics Integration
  • C. Report Snapshots
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Suggested Answer: A 🗳️

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TheKingRimu
2 weeks, 4 days ago
Selected Answer: A
To automatically get data on a daily basis for monitoring the performance of emails across the company, Northern Trail Outfitters should use: • A. Tracking Extracts Tracking Extracts in Marketing Cloud allow you to extract detailed tracking data, such as email opens, clicks, bounces, and other engagement metrics, on a scheduled basis. This data can then be used to power dashboards and provide the analytics team with the insights they need.
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SVGNR
3 months, 1 week ago
It should be 'A" - Tracking Extracts - https://help.salesforce.com/s/articleView?id=sf.mc_as_tracking_extract.htm&type=5
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AccosecAndrew
1 year, 3 months ago
Selected Answer: A
Should be Tracking Extracts
upvoted 2 times
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