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Exam Certified Data Architect topic 1 question 13 discussion

Actual exam question from Salesforce's Certified Data Architect
Question #: 13
Topic #: 1
[All Certified Data Architect Questions]

Northern Trail Outfitters (NTO) has a variety of customers that include households, businesses, and individuals.
The following conditions exist within its system:
1. NTO has a total of five million customers.
2. Duplicate records exist, which is replicated across many systems, including Salesforce.
Given these conditions, there is a lack of consistent presentation and clear identification of a customer record.
Which three options should a data architect perform to resolve the Issues with the customer data? (Choose three.)

  • A. Invest in data duplication tool to de-dupe and merge duplicate records across all systems.
  • B. Use Salesforce CDC to sync customer data across all systems to keep customer record in sync.
  • C. Create a customer master database external to Salesforce as a system of truth and sync the customer data with all systems.
  • D. Create a unique global customer ID for each customer and store that in all systems for referential identity.
  • E. Duplicate customer records across the systems and provide a two-way sync of data between the systems.
Show Suggested Answer Hide Answer
Suggested Answer: ACD 🗳️
by ksho at Sept. 15, 2023, 1:16 a.m.

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ksho
Highly Voted 1 year, 2 months ago
Selected Answer: ACD
ACD A because duplicates need to be handled in all systems. Not B because CDC means Salesforce is the system of record for those syncs, which cannot be assumed. C because we do need a master system of record. Create a customer master database external to Salesforce as a system of truth and sync the customer data with all systems. D because a unique id is needed for all systems to minimize duplication of client records.
upvoted 5 times
ksho
1 year, 2 months ago
and Not E because duplicates are never the answer, especially in a multi-platform setup.
upvoted 5 times
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lizbette
Most Recent 6 months, 4 weeks ago
Selected Answer: ACD
ACD. thanks, ksho
upvoted 1 times
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