D;
D. To establish a viable investment proposition.
Here's why:
Justification from the Start: The Business Case theme ensures that a project has a solid reason for existing from the very beginning. It's about demonstrating that the project is a worthwhile investment of time, money, and resources.
Key Elements of a Viable Investment Proposition:
Clear Objectives: What the project aims to achieve.
Expected Benefits: How the project will add value to the organization.
Estimated Costs: The financial and other resources required.
Risks and Opportunities: Potential downsides and upsides.
Timescale: When the benefits will be realized.
Continued Business Justification:
The correct answer is D. To establish a viable investment proposition.
Here's why:
Justification and Value: The primary purpose of a business case is to demonstrate that the project is a worthwhile investment. It achieves this by:
Clearly defining the need or problem the project addresses.
Outlining the proposed solution and its expected outcomes.
Estimating the costs and benefits associated with the project.
Assessing the risks and opportunities.
D. Business case: the purpose of the business case is to enable the project manager
and the project board to judge whether the project remains desirable and achievable
Business case: describes the justification for the project and the selected business option
based on estimated costs, risks, and benefits
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