MMF Focus: A minimally marketable feature (MMF) is designed to be the smallest, most valuable piece of functionality that can be released to customers to generate revenue or reduce costs. The primary goal is to get something in the hands of users quickly to validate the idea and gather feedback.
Value Proposition: The prioritization factor should directly relate to the value proposition of the MMF. How much money the organization can earn or save by releasing this feature is the most direct measure of its value.
A. Risk: While risk is a factor in any development, it's less critical for an MMF. The goal is to release something small and quickly, so the risk is inherently lower.
C. Stakeholders: Stakeholder influence is important for overall product development, but for an MMF, the focus should be on the core value proposition and how it impacts the business.
D. Time: Time is a constraint, but the primary goal is to release something valuable quickly, even if it's a small feature.
The MMF is a real feature that provides tangible value to customers - profit or loss.
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