There are four methods to generate a business need in an organization. Which approach would an organization use when there's recognized competition in the marketplace?
When an organization faces recognized competition in the marketplace, the business need is often driven by external drivers. These include market forces, competitor actions, customer demands, or regulatory changes that compel the organization to adapt to remain competitive.
BABOK Reference (Chapter 6: Strategy Analysis - Define Business Need):
External drivers such as market competition directly influence the identification of business needs, prompting initiatives to innovate, improve efficiency, or differentiate offerings.
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