A restaurant decided to expand its business to include delivery services, rather than relying on third-party food delivery services. Which of the following best describes the restaurant's strategy?
(B). Vertical integration involves expanding a company's operations into different stages of production or distribution within the same industry. In this case, by taking control of its delivery services, the restaurant is integrating further into its supply chain.
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emtofid
1 month agoKonradK
7 months, 2 weeks ago