Exam CIPT topic 1 question 139 discussion

A is the correct answer. Refer to pg 211 of PbD book

The most likely privacy harm resulting from the ad campaign targeting women in a specific age range who live in the San Francisco Bay Area is: A. Lost opportunity. Lost opportunity occurs when individuals are excluded or overlooked for opportunities based on their demographic characteristics, such as age, gender, or location. In this case, targeting a specific demographic for hiring ads could inadvertently exclude qualified candidates who do not fit the targeted criteria, resulting in a loss of opportunities for those individuals.

Lost of business opportunity is Objective Harm.

"The objective category of privacy harm is the unanticipated or coerced use of information concerning a person against that person. These are negative, external actions justified by reference to personal information." The definition seems to turn on the idea of unanticipated or coerced use of information against the person. In that light, it could only be social detriment, because the only data subjects are the female programmers. It is not a good answer, by the way. A - Lost opportunity is not applicable to women applying for a job - although it could apply to men who want that job. But in Calo's privacy harm formulation, it is the use of personal data against the person who is providing it, not others in the population.