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Exam CIPP-US topic 1 question 168 discussion

Actual exam question from IAPP's CIPP-US
Question #: 168
Topic #: 1
[All CIPP-US Questions]

Your company's most brilliant engineer develops a new Artificial Intelligence (AI) technology he calls OXO-2576. The engineer wants to begin using it to analyze all of the data your company collects about its customers. As the company's privacy professional, you have some privacy concerns about using AI technology with customer data.

Which of the following is the best recommendation to offer the company?

  • A. Do not publicize that the company is using AI technology with its customer data.
  • B. De-identify the data collected by the AI technology so it cannot be linked to any individuals.
  • C. Automate the AI technology so there is no human seeing or handling the customers' personal information.
  • D. Use the AI technology only for employees, as companies are given more leeway when handling employee personal information.
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Suggested Answer: B 🗳️

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Bhimesh
7 months, 2 weeks ago
Selected Answer: B
B. De-identify the data collected by the AI technology so it cannot be linked to any individuals.
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