Exam CSCP topic 1 question 42 discussion

A is correct. From the CSCP 2022 learning system - “The definition suggests that CRM starts with an adjustment of philosophy in an organization—the shift to a customer-centric way of doing business—and then moves to a retooling of all the business processes that touch on the relationship with the customer, from customer acquisition to order fulfillment.”

answer is correct. first you align business to customer focous then identify customer needs 3. creat the map

"Creating a customer-centric organization" isn't the final result of pulling together an effective philosophy? I'm not so convinced that A is the right answer. Can someone else comment? Thanks!