When a company works on controlling stockout frequency, they are addressing the A. Availability attribute of customer service.
Explanation:
Availability:
This refers to the customer's ability to access the product or service when they need it. A low stockout frequency means the product is more readily available to customers, thus improving this attribute.
Availability: This attribute refers to the customer's ability to access the desired product or service when they need it. A low stockout frequency means the product is readily available, thus satisfying the customer's need for timely access.
Reliability:
While related, reliability focuses on consistent delivery of the product or service, not necessarily its immediate availability. A company with high reliability might still experience occasional stockouts due to unforeseen issues.
Service reliability addresses right product, right time, right place etc. Think perfect order fulfillment. So reducing stockouts controls issues in service reliability
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