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Exam CLTD topic 1 question 185 discussion

Actual exam question from APICS's CLTD
Question #: 185
Topic #: 1
[All CLTD Questions]

From a strategic customer relationship management (CRM) perspective, a company should strive to:

  • A. not refuse to do business with a customer.
  • B. provide customer intimacy to all customers.
  • C. realize that the same approach may be inappropriate for all customers.
  • D. realize that all customers desire close relationships with the company.
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Suggested Answer: D 🗳️

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bawapetergomes
6 months, 4 weeks ago
Selected Answer: C
same approach cannot be applied to all customers
upvoted 1 times
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