A company manufactures and sells standardized commodity products domestically but plans to expand to a global market. The company should consider which of the following approaches when planning and implementing the expansion?
A.
Increase customer segmentation efforts.
B.
Increase customization for global markets.
C.
Centralize planning and integrating information systems.
When planning and implementing expansion to a global market, it is important for the company to have a centralized approach to planning and integrating information systems
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Rajiv8047
1 year ago