Demand management in the CSCP context involves forecasting customer demand, managing customer orders, and ensuring efficient distribution to meet customer requirements. It's a comprehensive process that includes various elements, such as demand forecasting, order processing, and distribution planning.
The answer to the question is option A, encompasses forecasting, order entry, and distribution. Demand management involves the process of planning, executing, controlling, and monitoring the design, pricing, promotion, and distribution of products and services to bring about transactions that meet organizational and individual needs. It includes demand sensing and creation activities, forecasting, and distribution requirements planning, which all contribute to the development of a demand plan. Therefore, demand management encompasses forecasting, order entry, and distribution, among other activities.
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