A company would use Quality function deployment (QFD) to better understand how to adapt its product design to customer needs and wants. QFD is a structured process that helps companies identify and prioritize customer needs and translate those needs into specific product features and design requirements. By using QFD, companies can better align their product design and development efforts with customer expectations, resulting in products that better meet customer needs and wants.
Total quality management (TQM), Statistical process control (SPC), and Design of experiments (DOE) are other quality management techniques that can be used to improve product design and development processes, but they are not specifically focused on understanding customer needs and wants
Quality function deployment (QFD) is a structured approach that helps companies translate the voice of the customer (VOC) into product design specifications
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